Safeguarding issue
To inform the public of the dangers of swimming in open water.
Campaign objective
- To prevent young people from swimming in open water
- To ask parents and carers to talk to their child about the dangers of swimming in open water.
Audience
Parents, carers and young people.
Social Media Messages
Open water like rivers and reservoirs might look safe but can be dangerous even for a strong swimmer #watersafety
On a hot sunny day, going for a swim might seem like a good idea but there are many hidden dangers. Don’t put your life at risk #watersafety
Even on an extremely hot day, open water can be incredibly cold, which can cause you to go into shock, make swimming difficult and put you at risk of drowning #watersafety
Open waters are not meant for swimming and so have steep banks which are very difficult to get in and out of. Accidental drowning is preventable. Don’t put your life at risk #watersafety
Available materials:
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Twitter posts
Facebook posts
Instagram posts